WorkSpan

Operationalizing Alliance Management—Why Now?

Enterprise technology companies generate 30-40% of their total revenue through strategic alliance partners. Yet a staggering 60-75% of announced partnerships fail. Technology-enabled best practices are now emerging that drive alliance success by enabling shared visibility, strengthening mutual accountability, and automating cross-company business processes. In short—by operationalizing alliance management.

View this on-demand webinar to hear from leading industry experts on how to operationalize alliance management—and why it's so important today. We'll cover topics including:

  • Roadblocks to successful alliances
  • Best practices for alliance management
  • Getting started with operationalizing alliance initiatives

Featured Speakers

Chris Webber

Chris Webber
Director, Strategic Alliances; IDC
 

Allan Adler

Allan Adler
Managing Partner; Digital Bridge Partners
 

Chip Rodgers

Chip Rodgers
VP of Marketing & Alliances; WorkSpan